|The Urgent Policy Agenda|
|Sunday, March 24 2013|
Less than a week after Paul Ryan released his latest budget—which would slash funding for Medicare, Medicaid, food stamps, and child care—Republicans released a new report announcing that they will try harder to connect with young voters, minorities, and women.
We know something about young people, minorities and unmarried women (which we call the Rising American Electorate). And we know that Paul Ryan’s budget has little to do with their priorities. To find out how these voters are thinking about the policy agenda and the future, Greenberg Quinlan Rosner, along with Democracy Corps, Women’s Voices. Women Vote Action Fund, and the Voter Participation Center conducted a national survey of 950 voters in the 2012 election, half of whom were reached via cell phones.
The survey results are clear. If the GOP—or anyone—wants to connect with the Rising American Electorate, they need to understand their real priorities, which include social insurance benefits, child care, and investment in jobs and education – in other words, the same programs that would be slashed under the Ryan budget plan. This is an inauspicious beginning for the re-invented Republican Party.
What Paul Ryan and Republicans have fundamentally missed is that these voters depend on these programs in the present and require them for the future. Paul Ryan seems to have no sense of the real pocketbook economy in which these voters live every day. Members of the Rising American Electorate are 7 points more likely than average to report that they or someone in their family lost health insurance and 8 points more likely than average to report that they have moved in with a relative or had someone move in with them to save money.
These voters, especially the unmarried women who formed almost a quarter of the electorate and were critical to President Obama’s success in the 2012 election, are on the edge financially and face pocketbook-level pressures every day. These women are totally focused on the economic policies that would help to ease working families’ fiscal pressures.
Read the full memo here.
 The Voter Participation Center’s role in this project relates only to policy research for RAE outreach and education
 This memo is based on a phone survey of 950 2012 voters nationwide conducted by Greenberg Quinlan Rosner for Democracy Corps and Women’s Voices. Women Vote Action Fund and the Voter Participation Center from March 9-12, 2013. Unless otherwise noted, margin of error is +/-3.18 percentage points at 95 percent confidence.