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June 18, 2018

Riling Up the Base May Backfire on...

This article by Stanley Greenberg first appeared on The New York Times website on June 18, 2018.   Political commentators and strategists write...
May 18, 2018

To win in 2018, Democrats must...

By Stanley Greenberg & Page Gardner for The Hill, May 18, 2018 With approval ratings of 42 percent for President Trump and a dismal 18 percent for...
June 14, 2018

Trump-GOP tax cut integral to...

The Trump-GOP tax cut must be the centerpiece of any Democratic midterm message, in the same way that Obamacare was the foundation for the Republican...

To win in 2018, Democrats must speak to party's base
Friday, May 18 2018

By Stanley Greenberg & Page Gardner for The Hill, May 18, 2018

With approval ratings of 42 percent for President Trump and a dismal 18 percent for the Republican Congress, Democrats could be poised to win landslide victories in this year’s elections — from the U.S. House and Senate to governorships and state legislatures. But they’ll lose this opportunity if they don’t address the economic challenges confronting their strongest supporters, who are at risk of staying home on election day.
 
Struggling to stay even economically, and with a history of under-participating politically, the Democratic Party’s base consists largely of people of color, unmarried women and young people. Now numbering an estimated 133 million adults, these fast-growing groups constitute what we call the “Rising American Electorate,” or RAE. Since 2016, they’ve comprised a clear majority of the voting-age population.