Most Popular

January 24, 2019

First national poll shows...

Unsurprisingly, our first survey of 2019, conducted during the government shutdown, shows those saying the country is on the wrong track up sharply...
November 18, 2018

Trump Is Beginning to Lose His...

By Stanley Greenberg This op-ed first appeared in the New York Times Sunday Review on November 18, 2018.    America’s polarized citizenry...
December 10, 2018

Unmarried Women in 2018

Unmarried women comprised 23 percent of the national electorate and played a decisive role in the 2018 wave. Like other women, many unmarried women...

To win in 2018, Democrats must speak to party's base
Friday, May 18 2018

By Stanley Greenberg & Page Gardner for The Hill, May 18, 2018

With approval ratings of 42 percent for President Trump and a dismal 18 percent for the Republican Congress, Democrats could be poised to win landslide victories in this year’s elections — from the U.S. House and Senate to governorships and state legislatures. But they’ll lose this opportunity if they don’t address the economic challenges confronting their strongest supporters, who are at risk of staying home on election day.
 
Struggling to stay even economically, and with a history of under-participating politically, the Democratic Party’s base consists largely of people of color, unmarried women and young people. Now numbering an estimated 133 million adults, these fast-growing groups constitute what we call the “Rising American Electorate,” or RAE. Since 2016, they’ve comprised a clear majority of the voting-age population.